iPad likely to be WiFi-only for most says AT&T CEO

iPad Forums

By Chris Davies

Published: Mar 03 2010 / 02:35 PM

Category: archive

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If the iPad really does arrive on shelves come March 26th, will you be buying one straight away or waiting for a 3G version?  AT&T CEO Randall Stephenson reckons most people will be doing the former; the outspoken exec told investors this week that he doesn’t envisage the iPad adding many subscribers to the carrier, with owners likely preferring WiFi connections.

“My expectation is that there’s not going to be a lot of people out there looking for another subscription … [the iPad will be a] WiFi driven product” Randall Stephenson, CEO, AT&T

Stephenson’s thoughts echo those of many commentators, who have pointed out that – since the iPad won’t replace an existing cellphone for voice calls and SMS messaging – many owners of the tablet will view the 3G connectivity as an unnecessary expense.  Unlike the iPhone, which is usable while walking, iPad owners are also unlikely to be moving around considerably while on their tablet, instead preferring to pull it out at home or in cafés where WiFi access is more common.

Apple themselves seem to concur with that outlook, given the data plans the company has negotiated with AT&T.  These are contract-free, with users able to sign up to a month’s service but then cancel after that if they so wish.  That stands in distinct contrast to a regular cellphone agreement, which usually requires a 24-month commitment.

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